NASC Colloquium: Creative (Climate) Communications for a Better World
Max Boykoff, Professor and Director of Environmental Studies program at the University of Colorado Boulder, will present. Co-sponsored by the CORE Scientific Perspectives.
Conversations about climate change at the science-policy interface and in our lives have been stuck. In this presentation Prof. Boykoff will highlight some dimensions of his book Creative (Climate) Communications that integrates lessons from the social sciences and humanities to more effectively make connections through issues, people, and things that everyday citizens care about. This has worked to enhance our understanding that there is no ‘silver bullet’ to communications about climate change. It argues that a ‘silver buckshot’ approach is needed instead, where strategies effectively reach different audiences in different contexts. Tactics emanating from this approach can then significantly improve efforts that seek meaningful, substantive, and sustained responses to contemporary climate challenges. Boykoff argues that it can also help to effectively re-capture a common or middle ground on climate change in the public arena: this re-orientation can then increase our engagements to more effectively meet the scale of present and future climate-related challenges.
Max Boykoff is a Professor and the Director of the Environmental Studies program at the University of Colorado Boulder, He is also a Fellow in the Cooperative Institute for Research in Environmental Sciences. Max leads the Media and Climate Change Observatory (MeCCO) and the AAAS Colorado Local Science Engagement Network, and is co-Director of Inside the Greenhouse: these are all ongoing and collaborative projects based at the University of Colorado Boulder. Max earned a Ph.D. in Environmental Studies from the University of California-Santa Cruz and a Bachelor of Sciences in Psychology from The Ohio State University. Max has experience working around the world and is a co-author and editor of seven books and edited volumes, along with over seventy articles and book chapters.
Friday, October 15 at 3:30pm to 4:30pm
Ho Science Center, 101
1819 Oak Dr, Hamilton, NY 13346, USA